inZOI, the life simulation game from Krafton, has achieved a remarkable feat by selling 1 million copies within just one week of its Early Access launch on Steam. This represents the fastest sales milestone for any game published by the South Korean giant, Krafton.

The game, which launched on March 28, immediately grabbed attention, not just for its gameplay but also due to an unintended feature where players could harm children in the game. Krafton swiftly addressed this issue, labeling it as an "unintended bug" and promptly releasing a patch to fix it.

Despite this early controversy, inZOI has garnered a 'very positive' user review rating on Steam. It also saw a peak of 175,000 concurrent viewers on Twitch, placing it third in the Games category. Remarkably, it soared to the top of Steam’s Global Top Sellers List just 40 minutes after its release.

The game's in-game user-generated content platform, Canvas, was equally successful, attracting over 1.2 million participants on its launch day and witnessing over 470,000 pieces of content being uploaded.

IGN's Early Access review of inZOI scored it a 6/10, commending its visual appeal and ambition but noting a lack of depth at launch.

Krafton credits its pre-launch promotional efforts and active community engagement for building trust and momentum leading up to the game's release. The inZOI global showcase and demo build were particularly effective in generating interest.

CEO CH Kim expressed gratitude for the global reception and emphasized Krafton's commitment to ongoing communication with players to develop inZOI into a long-term franchise IP.

inZOI's Best and Most Cursed Creations

34 ImagesKrafton has outlined plans for future updates, promising new content such as mod support and new cities, with all updates and DLC being free until the game's full release.

In response to player feedback, Krafton has committed to quickly addressing reported issues through hotfixes throughout April. The company acknowledged the scale of inZOI’s global community as a "next-level experience," and admitted to navigating some challenges in optimizing communication strategies.