Investing in a TV is a big decision, as it's one of the most frequently used appliances in your home. You don't want to compromise on picture quality and longevity just to save a few dollars. The key is finding ways to get the best TV for your gaming and streaming needs without breaking the bank. Fortunately, TV deals are abundant throughout the year—you just need to know when and where to look.

While Black Friday and Cyber Monday are notorious for deep discounts, other times offer significant savings on top-tier gaming TVs and high-quality 4K models. The weeks leading up to the Super Bowl, for instance, often see attractive deals. This coincides with many manufacturers releasing new spring models, creating an excellent opportunity to snag deals on last year's technology. And of course, other sales events like holiday weekends and Amazon Prime Day are always on the horizon.

Black Friday and Cyber Monday

Black Friday, traditionally an in-store event, still offers exclusive deals, although these often require early arrival. Online, Cyber Monday provides similar deals from major retailers like Amazon, Best Buy, and Walmart. Amazon's Cyber Monday sales often mirror the scale of their Prime Day event.

Before the Super Bowl

Following the holiday shopping frenzy comes the Super Bowl, a peak viewing event. Retailers often restock in mid-January and early February, leading to sales in the weeks preceding the game. Older models are usually discounted first, but deals on newer TVs are also available. Currently, we're already seeing Super Bowl deals on Samsung OLED TVs.

Early January also sees many manufacturers announce new models at CES (check out CES 2025 details for anticipated sales). This often leads retailers to clear out older inventory to make room for the spring releases.

Springtime

Around March through Memorial Day weekend, many manufacturers release their latest TVs. This creates opportunities to find deals on the previous year's models as retailers make room for the new lineup. Upgrades between successive models are often minimal, so purchasing last year's model can be a smart move.

Amazon Prime Day

Prime Day, lasting a few days in mid-July, offers significant discounts, though often on older models. Deals are added throughout the event, but overall, Black Friday generally offers more extensive sales across all retailers.

For those needing a TV immediately, long holiday weekends (President's Day, Memorial Day, Fourth of July, Labor Day) often feature sales, though discounts and selection may be more limited. Currently, Presidents' Day sales are underway, with Best Buy offering some of the best deals.

TV Release Cycles Matter

TV Brands With New Products

Samsung

Samsung focuses on higher-end models, offering fewer budget options. 2025 models feature minor upgrades over their predecessors, with improvements in brightness, mini-LED and QD-OLED backlighting, and gaming features.

LG

LG's OLED evo TVs receive upgrades in 2025, including AI personalization and enhanced "Brightness Booster Ultimate" technology. The G5 gaming TV boasts a 4K 165Hz variable refresh rate.

Hisense

Hisense's 2025 lineup includes higher-end ULED models with a 144Hz refresh rate. The 136" MicroLED TV is a standout large-screen option.

Vizio

Vizio made minor improvements in 2024, removing the top-line P-series. The M-series (mid-range), V-series (budget), and D-series (budget, 1080p) remain available.

TCL

TCL significantly revamped its lineup in 2024, introducing Q- and S-series, with the QM8 as the flagship. At CES 2025, the entry-level Mini LED QM6K was announced.

Roku

Roku expanded into its own line of Roku TVs in 2024, offering 11 models (24" to 75") prioritizing streaming. Roku Plus models include the Voice Remote Pro, while Roku Select models have a basic voice remote. The Roku Channel is accessible without a separate Roku device.

Top Budget TVs You Can Buy Now

For immediate purchases, here are some top budget TV picks for 2025:

Offers accurate colors, solid contrast, and numerous features at a low price.

An impressive QLED TV with excellent contrast and brightness, capable of 144Hz in 4K with VRR.

An affordable TV with Amazon Fire TV OS for easy streaming and smart home integration.