While Black Friday remains the king of sales, numerous seasonal events now rival its discounts. With retailers strategizing year-round promotions in 2025, even now presents excellent opportunities to snag deals on tech, games, and more.

Planning to save money this year? Mark these key sale dates on your calendar. We've compiled a list of major upcoming sales to help you strategize your shopping for 2025 and beyond.

1. **Valentine's Day Sales (Now–February 14):** While not traditionally a shopping holiday, Valentine's Day fuels gift-buying, leading to early February discounts on gifts like smartwatches, jewelry, LEGO sets, video games, and books. These often offer the year's best prices so far.

**Featured Deals:**

LEGO Botanicals Orchid: $49.99 - 20% = $39.99 at Amazon

LEGO Icons Flower Bouquet: $59.99 - 20% = $47.99 at Amazon

LEGO Botanicals Pretty Pink Bouquet: $59.99 at Amazon

LEGO Botanicals Wildflower Bouquet: $59.99 - 20% = $47.96 at Amazon

2. **Presidents' Day Sales (February 13–17):** This federal holiday brings sales starting the week before, focusing on mattresses, clothing, laptops, and PCs, with many retailers offering sitewide deals.

3. **Tax Day Sales (April 15):** While not a holiday, Tax Day often sees discounts on TVs, electronics, and LEGO sets, capitalizing on tax refunds.

4. **Star Wars Day Sales (May 4):** "May the 4th Be With You" translates into deals on Star Wars merchandise, including LEGO sets, movies, games, and collectibles.

5. **Mother's Day Sales (May 8–11):** Similar to Valentine's Day, expect discounts on flowers, jewelry, watches, and chocolates, along with other gift items.

6. **Memorial Day Sales (May 22–26):** This three-day weekend brings sales on mattresses, clothing, appliances, laptops, and furniture, with major online retailers participating.

7. **Dads and Grads Sales (June 1–15):** Combining Father's Day and graduations, this period offers discounts on large items like TVs, laptops, PCs, and furniture—an excellent time for electronics deals.

8. **4th of July Sales (July 1–6):** Another three-day weekend sale, expect discounts on electronics (TVs, gaming monitors), mattresses, appliances, furniture, clothing, and summer items like sporting goods and grills.

9. **Prime Day (Mid-July):** Amazon's massive sale, now rivaling Black Friday, often sees participation from other major retailers.

10. **Labor Day Sales (August 25–September 1):** Another major holiday sale with discounts similar to Memorial Day, plus back-to-school deals.

11. **October Prime Day Sales (Mid-October):** Amazon's second Prime Day-style sale, often mirrored by other retailers.

12. **Black Friday Sales (November 1–30):** The ultimate shopping event, with discounts across all categories and retailers, generally starting the weekend before Thanksgiving.

13. **Cyber Monday Sales (November 30–December 5):** Online discounts following Thanksgiving, often extending into Cyber Week.

14. **Green Monday Sales (December 8–23):** eBay's creation, offering a final push of holiday sales before Christmas.

15. **New Year's Sales (December 26–January 1):** Post-Christmas discounts, often featuring deals on older tech models.